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ChannelsWhatsappWhatsApp Business

WhatsApp Business

WhatsApp Business is the professional version of WhatsApp, designed for companies to interact with customers at scale.

Overview

Connecting a WhatsApp Business account allows you to:

  • Send automated notifications.
  • Provide 24/7 customer support via AI agents.
  • Use verified business profiles for trust.

Requirements

To use WhatsApp Business with this platform, you must use the WhatsApp Business API, not the standard mobile app. This is typically provided through a Business Solution Provider (BSP) like Twilio.

Verification

Meta requires business verification for full access:

  1. Verify your business in Meta Business Manager.
  2. Adhere to WhatsApp Commerce Policy .
  3. Maintain a high quality rating to avoid messaging limits.

Setup

Please refer to the main WhatsApp Channel Configuration guide for technical setup instructions using Twilio.

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